

Minding my own business watching and pops up on my TV! đ #whatababe #fbloggers /Kd6cOWdSqF- Daisy Grace Jeffery July 4, 2016 Ashcroft recently retweeted one fanâs post and picture spotting her in the Transform ad on TV.

The ASA said the adâs focus on Ashcroftâs personal experience meant it would have a direct appeal to young women and teenage girls.
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The company boasted that the tie-up with Ashcroft, which included a series of pre- and post-surgery videos, resulted in more than 250,000 video views on YouTube. On Transformâs website, in a section called âmeet the girlsâ, Ashcroftâs before and after shots were shown. The company also said that her testimony was unscripted. Transform said that Ashcroftâs testimony âcould be viewed with neutralityâ because she chose to use Transform for her own reasons and paid for her procedure prior to being approached to feature in the ad. It said that Ashcroft was representative of âmany independently minded, responsible, thoughtful, sophisticated and successful young females who chose to undergo cosmetic surgeryâ. The complainant said ad exploited young womenâs insecurities about their bodies by implying that breast enhancement surgery would make them more confident and popular.Äefending the ad, Transform said that there are some people out there who just dislike cosmetic surgery per se. The Advertising Standards Authority, which in 2014 warned YouTube and social media stars to be careful how they promote products, received a complaint that the ad was irresponsible and harmful to young women under the age of 18. And to come away from it feeling 10 times more confident than you were I think is just an amazing feeling.â Everyone was like âwow, they look so natural, Iâm so impressedâ.

âI feel like a new person, from having nothing to then looking at yourself with boobs, it was the weirdest thing. âI never really looked at any part of my body past my neck because it wasnât something I liked,â she said. The ad featured Ashcroft talking enthusiastically about the positive impact enlarging her breasts has had on her life.
